SENCO GOLD LIMITED is the largest organised
jewellery retail player in the eastern region of India based on number of
stores and among eastern India based jewellery retailers, they have the widest
geographical footprint in non-eastern states (Source: CRISIL Report). We
primarily sell gold and diamond jewellery and also sell jewellery made of
silver, platinum and precious and semi-precious stones and other metals. their
products are sold under the “Senco Gold & Diamonds” tradename, through
multiple channels, including Showrooms and online platforms.
The Promoters of the Company are Suvankar
Sen, Jai Hanuman Shri Siddhivinayak Trust and Om Gaan Ganpataye Bajrangbali
Trust.
Offer Size
Offer of Equity Shares Up to Equity Shares,
aggregating up to ₹ 4,050.00 million
of which
-
Fresh Issue(1) Up to Equity
Shares, aggregating up to ₹ 2,700.00 million
-
Offer for Sale(2) Up to Equity
Shares, aggregating up to ₹ 1,350.00 million by SAIF
Partners India IV Limited (the Selling
Shareholder)
Summary of Restated Consolidated Financial Information:
A summary of the financial information of
our Company as per the Restated Consolidated Financial Information is as
follows
Internal risk factors
1.
The company face significant
competition in the Indian jewellery market, they risk losing substantial
portion of our customers and our market share which will adversely affect our
business, financial condition, results of operations and prospects.
2.
The Company requires
significant amounts of working capital for continued growth. their inability to
meet our working capital requirements, on commercially acceptable terms, may
have an adverse impact on their business, financial condition and results of
operations.
3.
they require certain approvals,
permits and licenses in the ordinary course of business, and any failure or delay
to obtain or renew them or to comply with their conditions in the future may
adversely affect their operations
4.
The use of the words “Senco” in
the corporate and trading names by certain third parties who have the right to
use those words in their names may lead consumers to confuse them with the
Company and if they experience any negative publicity, it could have an adverse
effect on our business, results of operations and financial condition. This
confusion might also lead to the Company losing business to such competitors
and might adversely affect our goodwill.
5.
The company have been subject
to a ‘search and seizure’ operation by the income-tax department in the past,
which has resulted in taxation and criminal proceedings being initiated against
our Company and our Individual Promoter. It have also been subject to an on spot search
from the Directorate General of Central Excise Intelligence, Kolkata along with
show cause notice. Further, a search has been conducted by the customs department
at the Registered and Corporate Office in relation to an investigation against
one of the companies Job Worker and vendor and a spot summons was issued to the
Company. Any adverse outcome of such proceedings might have an adverse effect
on our business, financial condition and results of operation.
